NATURE’S RECIPE
Role: copywriter
FUEL THE WAG
SMUCKER’S
FAVORITE CAPTION:
Trade the sugar, keep the sweet. Scoop, dollop, and smear Smucker’s Sugar Free family to your heart’s content.
PUPPERONI
MILK-BONE
Role: copywriter
RAGU
Role: copywriter
FAVORITE CAPTION:
Homemade taste? Enough said. Cook Like a Mother with RAGÙ® Kettle Cooked. Our most impressive sauce yet.
MAYTAG
Role: copywriter
FAVORITE CAPTION:
When it comes to pet hair, less is purr 🐾 The Maytag® Pet Pro System is available now for preorder only at Maytag.com
RICE KRISPIES
Role: Copywriter
FAVORITE CAPTIONS:
1) That feeling when finding blue is more like finding gold.
2) Doll in the heart, delight in the pull-apart.
3) Unpack, unwrap, and enjoy a piece of home on the next #vacay.
WHIRLPOOL
Role: Copywriter
FAVORITE CAPTION:
Need some variety in the kitchen? Change things up without changing a thing. The sky’s the limit with a Whirlpool® Smart Range that automatically updates itself with features like Air Fry Mode.
ONE SCHOOL
EXPLORING BIG IDEAS
Brand: Telfar
social media campaign
Highlighting purse brand, Telfar’s, inclusive ethos in this social media campaign. Posting new product drops where the purse is shared only using accessibility text language. Brings awareness to the platform feature brands continue to ignore making their content inaccessible to hundreds of thousands.
Brand: Dosist
ooh campaign
Highlighting holistic wellness brand, Dosist’s, new cannabis pen’s main claim. Spreading each ad across multiple buildings around major cities. Only at one vantage point does the full message come together.
Brands I’ve worked with:
whirlpool.
maytag.
jennair.
kleenex.
cottonelle.
viva.
scott.
biolife.
salesforce.
mizkan vinegars.
holland house.
ragu.
bertolli.
cucina moderna.
aaa auto group.
digitas (internal).
goodyear.
rice krispies treats.
smucker’s.
dunkin.